| Feature |  |  |
|---|---|---|
| Starting Price | $19.95/month | $17/month |
| Pricing Model | Freemium | Freemium |
| Free Tier | ||
| Free Trial | 60 days | |
| Best For | Startups | Startups |
| Tool Type | Best-value |
SendGrid vs Mailjet — Quick Summary
Who each tool is built for, what it does best, and how much effort it takes to get started.
| Tool | Best for | Strength | Setup effort | Ideal ICP |
|---|---|---|---|---|
| Email campaigns + automation | Integrated email platform for scalable email delivery and marketing | Low | Bootstrapped founders + indie hackers |
| Email campaigns + automation | Email marketing software with design, automation, and collaboration tools | Low | Bootstrapped founders + indie hackers |
At a Glance
What Each Tool Does
SendGrid
SendGrid helps you send emails at scale. Whether it's for developers or marketers, SendGrid makes email delivery easy.
Standout features:
- •Email API and SMTP service — great for developers needing reliable delivery.
- •Easy-to-use marketing tools — perfect for creating engaging campaigns.
- •High deliverability rates — ensures your emails reach the inbox.
Limitations:
- •Can be complex for beginners — might need some learning for non-tech users.
- •Advanced features require paid plans — not all features are available on the free tier.
Pricing: Start for free, pay as you grow.
Mailjet
Mailjet helps you send marketing and transactional emails. It's easy for developers and liked by marketers.
Standout features:
- •Drag-and-drop editor — makes designing emails simple.
- •Real-time collaboration — work with your team on emails.
- •GDPR compliance — keeps your email campaigns legal.
Limitations:
- •Might be too much for tiny projects — small teams with simple needs might not need all features.
- •Some features require learning — non-tech users might need help.
Pricing: Offers a free plan, with paid options based on email volume.
Growth Hacker Verdict
SendGrid is a robust choice for businesses needing reliable email delivery at scale. While powerful, it may be overkill for smaller operations.
Mailjet is a solid choice for teams needing a collaborative email marketing tool. Its freemium model offers great value, but advanced features may require a paid plan.
TL;DR — SendGrid vs Mailjet
Choose SendGrid if you want maximum value for your money — does 80% of what the big names do at a fraction of the cost. Starts at $19.95/month. Free tier available — no credit card needed.
Choose Mailjet if you want maximum value for your money — does 80% of what the big names do at a fraction of the cost. Starts at $17/month. Free tier available — no credit card needed.
On price alone, Mailjet wins at $17/month. But cheaper isn't always better — check the feature breakdown above.
When to Choose SendGrid Over Mailjet
SendGrid is a best-value conversion tool built for startups, starting at $19.95/month. Integrated email platform for scalable email delivery and marketing.
Choose SendGrid if:
- Email campaigns + automation — This is where SendGrid shines. Integrated email platform for scalable email delivery and marketing.
- Setup effort: Low — You can be up and running in minutes, not days.
- Free tier available — You can test SendGrid without a credit card. Try it alongside Mailjet and see which fits your workflow.
- Ideal for: Bootstrapped founders + indie hackers
See all Mailjet alternatives or browse the Conversion directory.
When to Choose Mailjet Over SendGrid
Mailjet is a best-value conversion tool built for startups, starting at $17/month. Email marketing software with design, automation, and collaboration tools.
Choose Mailjet if:
- Email campaigns + automation — Email marketing software with design, automation, and collaboration tools.
- Setup effort: Low — Quick onboarding with minimal configuration needed.
- Free tier available — Test Mailjet risk-free before committing any budget.
- Ideal for: Bootstrapped founders + indie hackers
See all SendGrid alternatives or browse the Conversion directory.
SendGrid vs Mailjet: Pricing Breakdown
Let's talk money — because that's usually what drives the decision for startups and growth teams.
SendGrid starts at $19.95/month with 4 pricing tiers. Free tier included. Priced for startups — won't wreck your runway.
Mailjet starts at $17/month with 4 pricing tiers. Free tier included. Startup-friendly pricing.
Our take: Mailjet is the more affordable option at $17/month vs $19.95/month. Check the feature comparison above to see if the savings come with trade-offs. We always list monthly billing rates — not the discounted annual price that makes everything look cheaper.
FAQ: SendGrid vs Mailjet
Is SendGrid better than Mailjet in 2026?
It depends on your team size, budget, and priorities. SendGrid is a best-value conversion tool built for startups, starting at $19.95/month. Mailjet is a best-value option aimed at startups, starting at $17/month. See the feature comparison above for a detailed side-by-side.
Which is cheaper, SendGrid or Mailjet?
SendGrid starts at $19.95/month, while Mailjet starts at $17/month. Mailjet is more affordable on paper. Keep in mind: the cheapest plan isn't always the best deal. Compare what you get at each tier, not just the starting price. We always list monthly billing rates, not discounted annual prices.
Can I use both SendGrid and Mailjet together?
Both are e-mail activation tools, so most teams pick one to avoid redundancy and extra costs. That said, some teams use both for different segments or use cases — just make sure the overlap doesn't waste your budget.
Does SendGrid or Mailjet have a free tier?
Both SendGrid and Mailjet offer free tiers. You can try each without a credit card and see which fits your workflow before spending anything.
How do I switch from SendGrid to Mailjet (or vice versa)?
Most conversion tools support data export. Start by exporting your data from your current tool, then check the new tool's import documentation. Many offer migration assistance or onboarding calls to help with the switch.